For this college project, I was prompted to use Aesop's Fables to create a concept for a company rebrand. I chose to rebrand Honey Nut Cheerios, using three common fables that most kids could recognize. The design concept focused on creating a visual narrative that blended playful,

hand-drawn illustrations with bouncy typography. The packaging featured characters from the fable,  and color themes that would separate and characterize each story. This project was a lot of fun and I thought really brought a fresh perspective to an iconic brand with something that could engage a wide range of people. Created with Adobe Creative Cloud, Procreate and Cinema 4D.